North American Competitiveness: Where Do Europe, Canada, and the U.S. Align?

Hosted in partnership with the German Canadian Business Association

Thank you to everyone who joined us for an insightful panel discussion on North American Competitiveness: Where Do Europe, Canada, and the U.S. Align?

The conversation brought together business and policy perspectives on how shifting geopolitics, trade policy, and supply chain pressures are reshaping competitiveness across Canada, the United States, and Europe.

Moderated by Carlo Dade, Director of International Policy at the School of Public Policy, the panel explored the importance of trust, shared values, and strategic collaboration in strengthening North America’s position in the global economy.

Key Takeaway

A clear message emerged from the discussion: Canada’s competitiveness is strongest when closely aligned with the United States. Regulatory harmonization, reduced barriers, and stronger cross-border cooperation are essential to supporting integrated North American supply chains and long-term economic growth.

Panelists also discussed the challenges European firms face when entering and expanding within North American distribution systems, particularly as companies reassess supply chains and diversification strategies in a more complex global market.

As Canada continues to strengthen its North American foundation, engagement with key partners such as Germany and the United Kingdom will remain important in supporting resilient trade, investment, and economic cooperation.